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Downtown Revitalization Plan
It's an exciting time in the city of Mountain Home, Idaho. New local entrepreneurs are opening businesses, established businesses are expanding and outside businesses are looking our way! The City of Mountain Home is taking full advantage of all these positive changes by making changes of their own to improve our charming little community. The 2018 Downtown Master Plan's success depends first on the input and ideas of local citizens, and ultimately upon a committed group comprised of city representatives, stakeholders, city, state and community organizations, consultants and mostly our very own City of Mountain Home employees.
Were you one of the hundreds of community members who have helped shape the 2018 Downtown Master Plan?!
Downtown AnnouncementsBack to Top
Why Revitalization?Back to Top
In January 2008, the City of Mountain Home commissioned a community-wide questionnaire to solicit citizen input on a number of issues of importance to the city. At the time of the survey, Streets, Sidewalks, Water Service and Building Department were among the top rated for dissatisfaction. With the insights provided by the city-wide survey, it became evident that the City of Mountain Home should put more emphasis on improving the quality of life. When the survey results were collected, they showed a strong desire for growth and development, revitalization, and repair and maintenance of infrastructure. View more results of the 2008 Comprehensive Plan Survey.
In 2009, both an Action Plan for Downtown Revitalization and a City of Mountain Home Downtown Alleyway Project were created. These were the first actionable items started by the City in an effort to make much-needed updates in our town. With a continued focus on revitalizing the downtown core, the City and Economic Development Office expanded their efforts in order to attain this goal. This took the form of projects such as the “Uptown” development at Exit 95 and the inception of a Rail Industrial Park.
In 2018, the City of Mountain Home began their Comprehensive Plan update where another community-wide survey was released for a 5-week time frame. The results of the 2018 Comprehensive Plan Survey mirrored results of 2008 with 48.62% of respondents thinking that things in Mountain Home are generally headed in the right direction.
These major projects further work toward an improved quality of life by offering more restaurants and retail options. It also includes potential for industrial and manufacturing plants that encourage further economic growth and the creation of more opportunities for professional and skilled workers.
Upon taking a closer look at the responses for desired goods and services, it was apparent that retail and restaurants were a top priority. According to a Buxton Retail Leakage Report, Elmore County is losing approximately $18 million dollars in potential revenue to businesses outside the county. This includes men, women and children’s apparel, shoes, and jewelry stores. Elmore County’s restaurant leakage is more significant yet. With approximately $20 million leaving our community, equaling about 60% of the potential sales, there is plenty of room for growth. When residents were asked what location best describes where they do their primary shopping, out of 1,156 people who took the survey 65% said Mountain Home and 29% said the do their shopping in Boise. View the full report for information on other retail categories.
Roger BrooksBack to Top
In 2016, world renowned branding expert Roger Brooks came through our community and gave us his feedback on Mountain Home through the eyes of a visitor. His “tell it like it is” style was light-hearted but pointed and was largely the impetus for our current downtown revitalization effort.
Here, you can view the complete Gallery of Roger Brooks’ Assessment Findings and Suggestions in individual slides. Brooks’ Assessments Findings and Suggestions was a catalyst for our community. From that report came more businesses taking pride in their storefronts, more local artwork displays and painted windows, and the current Downtown Revitalization Plan. The City of Mountain Home worked with Horrock’s Engineers Inc., to create the revitalization plan based on Mr. Brooks’ findings. Check out the implementation to date and how his suggestions helped to shape the 2018 Downtown Master Plan.
Roger Brooks did a follow up presentation via live webinar for the City of Mountain Home in 2018. This presentation discussed his previous presentation and shared his thoughts and opinions on the 2018 Downtown Master Plan.
Here, you can view the complete Gallery of Roger Brooks’ 2018 Presentation in individual slides.
Vision StatementBack to Top
VISION STATEMENT FOR DOWNTOWN MOUNTAIN HOME
Downtown Mountain Home is a clean, safe, walkable destination with attractive storefronts, inviting streetscapes and exciting activities and events where people come to shop, dine and play; both day and night. Our downtown is a business-friendly destination for residents and visitors with a healthy mix of retail, restaurant, entertainment and service businesses with a reputation of working together, welcoming and supporting new businesses, and celebrating entrepreneurship. Close-knit and engaged citizens, of all ages, come together to volunteer, socialize and collaborate to positively impact our community. Our vision is to celebrate our rich history, provide robust amenities and encourage downtown living, all while preserving our small town charm.
Planning EffortsBack to Top
Nearly 20 years ago, the planning of revitalizing the downtown core of Mountain Home began. Since then, the City of Mountain Home has been diligently working to enhance the downtown core through commissioning studies that aid this effort. Through the planning documents and improvements that have been accomplished to date, it is apparent that there is a desire for the revitalization and renovation of the downtown corridor.
- 2000 – Mountain Home Downtown Revitalization Plan
- 2008 – City of Mountain Home Comprehensive Plan
- 2009 – Action Plan for Downtown Revitalization
- 2009 – City of Mountain Home Downtown Alleyway Project
- 2016 – Assessment Findings and Suggestions Report by Roger Brooks
- 2017 – Main Street and North 2nd East Street Traffic Study
- 2018 – Parking Assessment Study (BSU)
- 2018 – Economic Impact Assessment of the Downtown Revitalization Project
The part that public involvement has played in the creation and adaptation of the 2018 Downtown Revitalization has been invaluable. An online survey was presented to the community and was able to provide beneficial insights that illustrate the most-often stated desires or concerns that the public wants to see addressed during the revitalization effort. View the full results captured from the online survey in the Mountain Home Survey Summary.
The 2018 Downtown Revitalization design reflects the integration of public input, along with the collaborative efforts of a variety of experts and partners, including ITD and URA. The result improves on both roadway and pedestrian safety, while enhancing the aesthetics and atmosphere of our downtown, for the benefit of our residents and businesses. Check out some of the changes the City of Mountain Home has been working as a result of public input in the Downtown Revitalization Plan Infographic.
The original concepts were a combination of planner suggestions and feedback of the two-Day Stakeholder Charrette. After the City received the original concepts they were able to hold an Open House where citizens could come in and view the plans, voice opinions regarding the concepts, recommend changes, and brainstorm ideas. After the Open Houses and other opportunities for public input, such as the online survey, the City was able to reevaluate the needs of the community and take it back to the drawing board with Horrock’s Engineers Inc. With the collection of public input, as well as partnership with outside organizations such as the Idaho Transportation Department, a new concept was created and delivered to the City of Mountain Home at the beginning of 2018.
The latest concept, which was adopted on March 26, 2018 by the City Council, works towards the goal of place-making. The downtown revitalization is designed to benefit the community as a whole by reclaiming the community feel that has been lacking for so long. The objective of this revitalization is to promote gatherings for citizens and groups, to inspire pedestrians to linger in a place where they feel safe, and to improve the core as a whole. Downtown Concepts Gallery
The 2018 Downtown Revitalization Master Plan is a guideline for downtown revitalization. It is not a concrete plan and continues to be malleable. Specific design elements presented in the plan may serve as inspiration for possibilities, but in no way restrict the City’s choices when it comes to implementation.
2018 Downtown Master PlanBack to Top
Adopted 2018 Downtown Master Plan
Adopted Mountain Home Downtown Master Plan The 2018 Downtown Master Plan was presented to and adopted by City Council on March 26, 2018. This plan is not concrete and remains malleable to adjust for any changes that need to be made. There have been many changes made to the plan since it’s adoption due community input and feasibility as we continue through the engineering process.
- Appendix 1 – Public Involvement Process Revised
Appendix 2 – Field Assessment Final
Appendix 2 – Field Assessment This Field Assessment includes site visits, a review of existing Mountain Home Planning Documents, a site assessment performed with the Steering Committee for downtown Mountain Home and with stakeholders participating in the design charrette.
Appendix 3 – Traffic Study Condensed
Appendix 3 – Traffic Study Condensed The traffic study was designed to investigate the existing conditions of the downtown core as well as other scenarios to determine traffic performance throughout the study area.
Appendix 4 – Streetscapes Selections
Appendix 4 – Streetscapes Selections Standardized streetscapes can create a cohesive and unified visual landscape that is inviting and promotes lingering of patrons. It also encourages investment by developers and business-owners.
- Appendix 5 – Signage
- Appendix 6 – Funding Resources
Downtown RenderingsBack to Top
Phase 1: North Main St. (Fall/Winter 2019)
The first phase of the project will encompass North Main Street from Jackson to E. 5th N. Sidewalks will be extended and be slightly wider than the original footprint. Our goal, in partnership with ITD, was to square up blocks that were uneven and create a more uniform curb and gutter line along N. Main St. As a result of the project, The ITD-owned roads – Main Street and North 2nd East – will have a lane of traffic removed, taking the thoroughfare from three lanes of one-way traffic down to two lanes of one-way traffic. Parking will remain on the business side of the street while parallel parking will be removed along the Rail Road Park side of the street. In order to make the downtown a more accessible and inclusive area that meets ADA requirements, ADA ramps will be installed throughout and ADA parking will now be marked in the downtown core. Additional work will be completed underground to aging and decayed infrastructure including the addition of a storm water management system and new drop inlets to catch water and move it out of the downtown core more effectively. Utilities, such as fiber optics lines, water and power, will also be upgraded and run throughout the project.
Planter beds have been added for landscaping and trees to create an inviting area and encouraging people to shop, dine and linger. Decorative stamped and colored concrete, new light posts, trash receptacles, benches and pots will be added to create a cohesive aesthetic that modernizes downtown while keeping Mountain Home’s small town charm.
View the Downtown Streetscape and Plant Palette for more details.
Phase 2: West side of North Second East St. (Spring 2020)
The Second Phase of the downtown project is scheduled to take place in Spring of 2020. Construction will begin on the west side (Mellen Hotel side) of North 2nd East and work towards East 5th North Street. Similar to the lane diet on Main Street, the three lanes of one-way traffic will be reduced to two lanes of one-way traffic. With the additional space, sidewalks will be widened to allow for patio dining and additional furnishings along the businesses. A unique feature for North 2nd East is the addition of a linear park strip running the length of North 2nd East softening the feel in the downtown core and making it a more inviting space for visitors. Decorative stamped and colored concrete will again be added to blend with the work done on North Main St. Similar tree and plant pallets will also be used to mirror the aesthetics of North Main Street to create a cohesive project.
Stay tuned for additional renderings.
Phase 3: East side (Wells Fargo) of North 2nd East (Spring 2021)
The third and final phase of the downtown revitalization project will be the east side of North 2nd East. This will include new sidewalks complete with decorative stamped and colored accents, new trees and planter areas. The sidewalks will be very similar in dimension to the existing sidewalks now and reflect that of North Main Streets completed project.
In the Summer of 2021 Idaho Transportation Department will come through and complete a mill and inlay asphalt project to rehabilitate both North Main St. and North 2nd East adding a final touch of updated infrastructure.
Subscribe for UpdatesBack to Top
Downtown Mountain Home NewsletterBack to Top
2019 Downtown Mountain Home Newsletter
2020 Downtown Mountain Home Newsletter
January 17, 2020 Downtown newsletter January 17, 2020 Downtown Newsletter
January 27, 2020 Downtown newsletter January 27, 2020 Downtown Newsletter
February 10, 2020 Downtown newsletter February 10, 2020 Downtown Newsletter
March 2020 (April 14th) Downtown newsletter March 2020 Downtown newsletter
May 13, 2020 – Phase 2 construction coming soon May 13th, 2020 Phase 2 construction coming soon